Webinar: Data and Solutions For the Hospital Market in Austria

Where does what happen in Austrian hospitals? Used correctly and analyzed systematically, case numbers per hospital can be a turbo for marketing and sales. In this 45-minute webinar, we will give you an insight into the current data available for Austrian hospitals. In addition, we will present the possibilities of our newly designed web tool Hospital Navigator using selected examples and use cases.

Participation in the event is of course free of charge.

Date and registration:

Your appointment with us at Expopharm

This year we will once again be represented at Europe’s leading trade fair for the pharmacy market. Under the motto “Your success. Our goal.”, discussions at EXPOPHARM 2023 will enable you, as a trade fair exhibitor or visitor, to engage in an in-depth exchange on topics in the areas of sales and marketing with experts from SALETELLIGENCE.

With an appointment that fits casually into your daily schedule, you also use your time to share knowledge and experience with real added value.

Simply use the following form and, if you are interested, make an appointment directly with us for September 27th, 28th or 29th in the period from 9:30 a.m. to 5:30 p.m. Alternatively, we are of course also available directly by e-mail or by phone at +49.5221.2997 404.

Our on-site team

Mr. Alexander Wittke (Managing Director), Mrs. Dr. Elke Rübenkamm (Director Business Development) and Mr. Tim Oliver Strauch (Manager) form our team of experts on site this year. Whether to answer your questions about possible solutions and project approaches, as discussion partners in talks about market and industry trends, or simply to exchange experiences: Our colleagues look forward to interesting discussions with you in Düsseldorf.

Solutions for your success

Students at SALETELLIGENCE – What does a data analyst actually do in practice and what do pinball machines have to do with it?

To explain this, we invited students from the University of Bielefeld to our Technology Centre in Bielefeld. There, we were able to demonstrate how to convert various unrelated data sources into concrete solutions for the healthcare industry, such as a target customer list or regional sales territories. In addition, it was shown how one can already get a taste of practical experience with us during one’s studies.

Since concentrated work with data also requires recovery phases, the pinball machines and our popular table football came into play. Some of the participants came close to breaking the existing high scores and many questions were discussed in the interesting conversations.

We are already looking forward to the next activities with the BU2BU programme.

The student consultancy STUNT e.V. Bielefeld offers members the opportunity to learn about experiences and methods from business practice within the framework of training weekends. In this context, various companies provide insights into their approaches and methods.

This year, we also had the opportunity to present a lecture on the topic “How to apply statistical methods? Data-based management consulting based on a practical example”. In the course of the presentation, a lively exchange on the use of data in the context of management consultancy arose. In addition to the special features of the pharmaceutical market and the data available there, there was also intensive discussion about the use of statistical methods for concrete practical questions of sales and marketing teams in the healthcare sector.

A successful event, which we will gladly offer again in the future.

This year, we are once again foregoing gifts for our customers and instead supporting the work of the Bielefeld Medical Advice Centre with a donation of 3,000 euros.

The Medical Advice Centre is a specialised facility for girls and boys of pre-school and primary school age who have been affected by violence. Specially trained and experienced child and youth psychotherapists work here. In order to make the diagnosis particularly gentle for the children, they only use play therapy to clarify suspicions. The work is based on the unwavering self-image of being on the side of the child in every situation. The protection of the affected girls and boys from further experiences of violence is the top priority.

A visit to the medical advice centre in Bielefeld

The Medical Advice Centre is a registered association under the umbrella organisation of the DPWV. It was founded in 1985 by paediatricians from Bielefeld and members of the Child Protection Association. At present, the Medical Advice Centre employs five highly specialised therapists who work closely with state agencies such as the police and the youth welfare offices in OWL-Lippe.

The city of Bielefeld and the state of North Rhine-Westphalia support the work, but without donations it is impossible to continue. We are therefore pleased to be able to support this important institution with our donation.

Christmas Bakery 2022

Flour, sugar, chocolate and great spices – Once again, an incomparable scent of fresh homemade biscuits wafts through our Christmas bakery.

Cooled and packaged, our biscuit mixes are now on their way. If you would like to bake your favourite biscuits yourself, you will find all the recipes in the link below.

We wish you a peaceful and reflective Advent season!

Christmas Bakery 2022 – THe recipes

Quality reports of the hospitals: The 2020 case numbers show exciting developments

The latest case numbers for the reporting year 2020 were again processed using our long-established reprocessing processes. As of now, the case numbers of all diagnoses, operations and procedures of the hospitals and departments are available.

Initial analyses of the new data confirm the negative effect on case numbers expected by Corona.

As chart 1 shows, surgeries & procedures have declined by around 8% and principal diagnoses by as much as 12%.

Chart 1: Change in clinic case numbers 2019 vs. 2020

However, even if the number of cases declined slightly overall in 2020, this development cannot be applied across the board to all areas.

An examination of the changes in the number of cases (chart 2) in the top 15 department types clearly shows that the various disciplines are affected to quite different degrees.
For example, gynaecology departments show rather small declines in the number of cases, both in terms of diagnoses and operations and procedures, while ENT and psychiatric departments, for example, each have to report much larger losses.

Chart 2: Changes at the level of department types

This makes it clear that when looking at the new data, it is the details that matter and the areas that are relevant for the healthcare companies in each case should be closely examined.

For this purpose, we provide a user-friendly solution with our KlinikNavigator, for example. The web tool contains a variety of analysis tools and thus offers optimal access to the clinic data.
In addition, we naturally support our customers with further, completely individual solutions and project ideas.

If you are interested in the data or would like additional information on the changes, please contact Mr. Tim Oliver Strauch by e-mail or by phone at +49.521.2997-415. We have also prepared a free report for you, which you can request directly from Mr. Strauch.

EXPOPHARM 2022: LET’S TALK ABOUT YOUR PLANS IN SALES AND MARKETING

Under the motto “Your success. Our goal”, discussions at EXPOPHARM 2022 will enable you, as a trade fair visitor, to have an in-depth exchange on projects/questions in the areas of sales and marketing with experts from SALETELLIGENCE.

SALETELLIGENCE, a company with well over 1,000 projects in the last 17 years exclusively for the healthcare industry, stands for individual solutions when it comes to data-based SFE questions:

• Targetings and potential analyses
• Identification of the best sales force structure
• Identification of digital opinion leaders
• Assessment and administration of bonus models
• and much more

Our contact persons at Expopharm 2019

Mr Alexander Wittke (Managing Director) or Dr Elke Rübenkamm (Director Business Development) will be happy to give you an overview of the possible solutions or discuss approaches specifically based on your questions.

With an appointment that fits into your schedule, you can also use your visit to the fair to exchange knowledge and experience and create added value for yourself.

If you are interested, please contact us directly to make an appointment for 14, 15 or 16 September between 9.30 and 17.30 hrs. Dr. Elke Rübenkamm will be happy to help you by e-mail or telephone at +49.179.5070 167.

SALETELLIGENCE guest on the Healthcare Changers Podcast

Martin Walter from SALETELLIGENCE, together with Dominik Flener and René Neubach, spoke on the Healthcare Changers Podcast about the exciting topic “From data graveyard to data treasure – a cross-section through the data spectrum”.

On the one hand, current developments in the data sector were examined and evaluated in more detail, but also the current possibilities were discussed: e.g. how to expand classic targeting questions with the dimension of “digital affinity” and much more.

The result was a really exciting conversation.

The podcast can be found on the following platforms:

• Spotify
• Apple Podcast
• Stitcher
• Website der Healthcare Changers

SpitalNavigator Austria: The case NUmbers for 2020 are herE

As a valid and objective data source, the SALETELLIGENCE SpitalNavigator can provide valuable insights into customer potential in hospitals for a wide range of diseases and indications.

Since a few days, the new annual numbers for a large number of diagnoses & services are available down to hospital level for the data year 2020!

Our Navigator contains all hospitals and their departments including further information (e.g. beds, equipment, etc.). In addition, the tool contains >5,000 outpatient departments/special outpatient departments incl. department affiliation, opening hours and contact persons.

All data can be queried as often as desired and by up to 20 users within the company. In addition, numerous functions for selection and analysis are available, so that an optimal data source is available in the hospital sector. Learn more about the tool here.

Corona effect on hospital case numbers 2020

The data year 2020 was a special one due to the Corona pandemic and has led to major changes in the entire health system, but especially in the hospitals. This becomes clear when one looks at the current hospital case numbers in detail:

• If one looks at the hospitals with reported case numbers for 2019 and 2020, a clear decrease in the total case numbers of approx. 18% can be seen for 2020.
• The areas of “Respiratory system”, “Pregnancy and birth”, “Transplants” and “Other areas” have only fallen slightly per category (please see following chart). In the areas of “Eye”, “ENT and face and teeth” as well as “Skin and breast” there were significantly fewer cases.
• Interesting changes can also be seen per fine category: e.g. pneumonia has risen sharply while the number of caesarean sections has hardly changed. Tonsil operations, on the other hand, have fallen sharply.