As experts for data and market analyses, within a customer segmentation project SALETELLIGENCE creates relevant knowledge about the market and the relevant participants. This allows strategic and operational decisions to be made as best as possible. So companies can be geared towards the needs of the sales market.
In addition to pure potential analysis based on market and company data, we provide the necessary support in order to gain further segmentation attributes, characteristics and / or network information. With the help of our broad spectrum of methods, you will gain comprehensive insights into your customers, your products and your markets.
For example, a pharmaceutical company in Austria was able to narrow the market of multiple sclerosis to a form of progression, and to filter and classify the relevant physicians with regard to various criteria by means of a combination of hospital data, survey results and extensive web search.
The specialist targeting with SALETELLIGENCE has exactly answered our questions and has been very well embraced by the field force.
Customer feedback
If you would like to know more about the possibilities of specialist targeting please contact Mr. Walter personally: (D) +49 (0) 521.2997-403, (A) +43. (0) 1.8906351.
Mr. Wittke, Managing Director of SALETELLIGENCE GmbH, reported on daily practical experiences in the context of his lecture “Quick Data instead of only Big Data – the end of the BI mega-projects” at the 12th Annual Forum of the Pharma Sales Force on October 11th, 2016.
He took a look at current situations and challenges many decision makers in the pharmaceutical and medical device industries are facing. Often, there exists a contradiction between the required all-in-one solution (Integrating all departments, all data sources often also on a global or international scale etc.) as well as the corresponding project time frames and the need for fast decisions. Mr. Wittke provided intensive insights into SALETELLIGENCE’s customer-oriented approach.
For further information, please contact Mr. Wittke personally (+49 521.2997-407). You can also request the presentation “Quick Data” here.
One of the good resolutions of SALETELLIGENCE for the year 2016 was a charity project. What was closer than the healthcare sector and what would have made more sense than a development work for an organization like the North Star Alliance, which is active in development aid.
Northstar Alliance has set itself the goal of providing medical support to hard-to-reach populations such as truck drivers or prostitutes, and to make a lasting contribution to improving their livelihoods. Within 9 years, this organization has built 30 semi-mobile clinics in reconstructed containers at traffic points, which are well recognizable thanks to their design in a typical blue.
Truckdrivers and turnboys can participate in the bonus program “Stardriver”. Health tests are mandatory. Preventive training is voluntary. Each test and each training results in points that are credited as bonus points and give rise to a payment after a certain period of time. SALETELLIGENCE was now required to develop a system to capture master data and track the bonus points across multiple locations and countries. The developed system found such a great response that the desire was expressed to convert the whole CRM system to the new software.
Stardriver in action
Stardriver is a management system which you developed for free for our organisation. It looks great, is easy to use and the reporting looks clear. Our colleagues are happy to use it, which is important and helps to gather reliable data. So on behalf of North Star I would like to thank you sincerely for your hard and fast work. It’s very much appreciated.
Ylse van der Schoot, Executive Director
Our SALETELLIGENCE Christmas baking has been approached again in 2016 fully motivated and enthusiastically by our whole team. For those who are interested, the recipes are available at:
Christmas bakery 2016 – The recipes
At the two SALETELLIGENCE clinic days in Munich and Frankfurt the participants gained insights on marketing and sales within the hospital sector.
Our conference series with lectures and case studies has been a great success again in its 4th edition and was well appreciated by the participants.
The first module centered around the topic of case-based potential evaluations and their implementations within specific tools. The SALETELLIGENCE clinic navigator has been introduced as our standard solution to analyse the quality reports of German acute hospitals. On this basis, Jürgen Hain, Health Service Manager at Smiths Medical Deutschland GmbH, reported on the sales enabling tool “CustomerConnect” which combines potential and sales data and provides comprehensive instruments facilitating customer management.
In a further module, new ways of market transparency in the area of medical supplies have been presented. Felix Pintgen, Global Director Health & Medical at GfK introduced the GFK hospital panel whereby concrete information on hospital consumption patterns are available. Complementary, SALETELLIGENCE presented solutions and case studies on the basis of anonymised panel information.
The event was completed by presentations on mobile territory solutions and key opinion leader management. In this context, Andreas Palenga, Business Analyst at Actelion Pharmaceuticals Deutschland GmbH, reported on concrete project experiences with SALETELLIGENCE.
A very good event where I learned a lot that can be used directly in my daily business.
Attendee feedback
If you could not attend this year’s clinic days or if you need further information please contact us!
Networking at SALETELLIGENCE clinic days
From now on, the SALETELLIGENCE Clinic Navigator is available with the latest case numbers from the quality reports.
The quality reports of the clinics are currently available for the 2014 reporting year and are from now on available systematically verified and processed by SALETELLIGENCE. The SALETELLIGENCE Clinic Navigator is the ideal access to the quality reports and links the data contents with interactive analysis and presentation options.
Those who know their customers best do the most business. This applies even more so to complex customers such as hospitals. To utilise their potentials through sales and marketing, they must be determined.
At the 4th SALETELLIGENCE Clinic Day, representatives of Smiths Medical and Actelion Pharmaceuticals Germany will show you how you can master this challenge. You will also receive comprehensive information regarding other topics all around marketing and sales & distribution in the clinical sector, so that you will be up-to-date.
With the SALETELLIGENCE Clinic Navigator, we are introducing our tool for the analysis of clinic quality reports. In addition to the quality report data, our Navigator includes a multitude of selection and analysis options, including geographic representations, and is therefore the ideal option to systematically analyse hospitals. Furthermore, the new Clinic Panel of the GfK provides additional options for increasing market transparency. Regarding this, you will be presented with extremely interesting insights as well.
Our free Clinic Day takes place 02 June 2016 in Munich (Germany), and 07 June 2016 in Frankfurt on the Main (Germany). Please use the following link to register:
Registration for SALETELLIGENCE Clinic Day
Below, please find all the relevant information regarding the SALETELLIGENCE Clinic Day. You are welcome also to pass those documents on to your interested colleagues.
Christmas baking has by now become a tradition at SALETELLIGENCE. This year, too, we dove right in and baked some tasty treats for you. For anybody interested, the recipes are available at:
Weihnachtsbäckerei 2015 – Die Rezepte
You are cordially invited to our Pharmaceutical Talk 2015: Hospital Market Switzerland on 08 September 2015 at the Zurich Airport RadissonBlu Hotel. Jointly with our long-standing project partners Pfizer Schweiz AG, Orion Pharma AG, and Roche Pharma Schweiz AG, we are presenting new approaches regarding the management of hospital outside sales forces.
In the highly competitive hospital market, SALETELLIGENCE is making new data regarding this market segment available with the Hospital Navigator Switzerland. Exclusively for Switzerland, we are offering current case numbers for numerous clinical pictures and diagnosis groups. All hospital networks become transparent, sales potentials become visible, and new approaches to the targeting of hospital doctors become possible. Our aforementioned practicing partners will show you jointly developed solution approaches all around hospital account management and the management of sales teams. Find out how these approaches can be individually tailored to your company.
If we triggered your interest, it would be a pleasure to see you in attendance. The even is free of charge to you. If you have any questions, please contact us at any time. We are definitely looking forward to seeing you in Zurich in early September!
This year, too, the SALETELLIGENCE Christmas bakery was working to capacity and the first cookies are already on their way.
First and foremost, due to a multitude of new employees, we were able to considerably expand the cookie portfolio once again in comparison to years past. Therefore, this year, too, there was no room for the recipes on our Christmas cards. For those who very much enjoyed one or the other type of cookie, the recipes are now available for download here. The saletelligence team is wishing you lots of fun baking some of your own, as well as a Merry Christmas and a Happy New Year!